William J. Rossi
biography :: conference marerials
William J. Rossi is clinical professor of entrepreneurship and associate director of the Center for Entrepreneurship and Innovation at the University of Florida. Mr. Rossi has extensive experience in finance, general business, sales and operations management and has held several senior level positions with Ford, Goodrich and Picker International. Since relocating to Florida in 1986, Mr. Rossi worked in executive management positions in smaller, entrepreneurial companies. Before returning to teaching, he served most recently as vice president of finance and chief financial officer of Applied Digital Technology, Inc., a Florida corporation that provides turnkey solutions for the compression, storage, editing, transmission and broadcasting of digital audio and video information. Mr. Rossi holds an MS degree in operations research from the University of Massachusetts and an undergraduate degree in mechanical engineering and industrial & systems engineering from Ohio University. Bill teaches Principles of Entrepreneurship and Fundamentals of New Venture Planning at the undergraduate level and Venture Analysis, Venture Finance and Business Plan Formation at the graduate level.