Entrepreneurship in the Liberal Arts: Reflection and change
Clifton Kussmaul, Peter Linder, and Paul Frary, Muhlenberg College
This paper describes the evolution of Muhlenberg College's entrepreneurship studies program (ESP). During summer 2004, a task force met to evaluate the ESP and consider possible changes. The task force identified several goals. First, the ESP should be more open and available to a wider variety of students. Second, the ESP should be more explicitly interdisciplinary. Third, students should be exposed to entrepreneurial activities as early as possible, and then revisit those activities in more detail in subsequent courses. The revised ESP minor consists of four entrepreneurship courses, and three electives chosen from a list of courses in a variety of disciplines, including communications, english, philosophy, political science, and psychology. The revised ESP major consists of eight foundation and core business courses, three entrepreneurship courses, and one elective. In the future we hope to develop additional courses that would appeal to students in the ESP as well as other programs.
View the full paper here >> (requires Adobe Acrobat Reader)