The concept of sustainability
has the potential for being a powerful engine
of innovation and differentiation. However,
existing attitudes and behaviors of customers
and corporations have made it difficult
to make sustainability relevant beyond enthusiasts
and visionaries. Explore the conditions
required for innovation to overcome the
barriers of current convention. Discover
new ways to think about your customer, your
market, your technology, and your business
to appropriately harness the power of sustainability.
And get exposed to the working environment
of a strategic design consultancy that exists
to innovate and design experiences that
customers crave.
ZIBA
Design headquarters
Sign up in advance and share a cab with
other participants. |
