Paul Lane is a professor of marketing and holds the Esther Seidman Chair for Innovation in Business of Seidman College of
Business at Grand Valley State University. He holds a PhD degree from Michigan State University and has previously published
articles in The Journal of Consumer Marketing, International Review of Strategic Management, International Marketing
Review, and Journal of Consumer Research, among others. His research interests include entrepreneurship, new product
development, marketing strategy, e-commerce, aging, and China.
>>Click here to view Teaming presentation
>>Click here to view Undergraduate & Smaller Institutions presentation ('Institutionalizing Entrepreneurship at Primarily
>>Click here to view Undergraduate & Smaller Institutions presentation ('Where to Begin and What to Do Next?')