New Product Development and Venturing

California Polytechnic State University-San Luis Obispo

This project supported development of New Product Development and Venturing, a course offering students the opportunity to design a product and take it to market. The course is modeled on the E-Team concept. Students design a new product, develop a feasibility study, learn about patenting and seed capital sources, and work in a team with product-oriented entrepreneur mentors. Each E-Team makes two formal oral presentations to a panel of entrepreneurs and professors: one on its business feasibility study and the other on its product design. An award is presented to the E-Team with the best presentation