Entrepreneurial Ventures for Journalists

Baruch College, 2009 - $21,200

Currently there is a collaboration between the CUNY Graduate School of Journalism and Baruch College’s Zicklin School of Business. They are working on The Local, an initiative to build a hyper-local news community in certain areas of Brooklyn and New Jersey as requested by the New York Times. Extending this collaboration, the two programs seek to address the journalism crisis (the idea that many consumers are not getting their news in the traditional way anymore, and that there exists a need for a new perspective to reinvigorate the journalism model). The first phase of the project consists of the launch of a new course, Entrepreneurial Ventures for Journalists. The course will be open to students in both programs. Students will work in multidisciplinary teams and progress through the problem recognition, concept paper development, and business plan development processes. Faculty mentors will be assigned to each student team. After judging by a panel of various professionals, some student-developed ventures will receive seed funding from a McCormick Foundation grant (via the School of Journalism). In the second phase, funded ventures will be accepted into the Innovation Incubator, a support system for news ventures. Business plans will be refined and elements of marketing and strategy will be developed.