The DigiTails E-Team developed replacement taillight assemblies that combine the visual appeal of “Euro” style taillights (consisting of individual red lenses in a chrome housing) with the benefits of LED technology. The first prototype emulated different designs and the beta included software for creating customizable lighting designs. LEDs provide lower power consumption than incandescent lights, lower operating temperature, and a 20x longer lifespan.
The team members were from diverse academic backgrounds in business, mechanical engineering, and electrical engineering. The team’s advisors and faculty had experience in entrepreneurship and engineering.
Update: The DigiTails team went on to found Spaghetti Engineering, a company built around DigiTails technology. Read a profile of company founder Michael Muhlbaier here.