This E-Team is evaluating the commercial potential of a soy-based plasticizer developed by Battelle, an Ohio-based non-profit research organization. Plasticizers are substances added to plastics or other materials to make or keep them soft and pliable. Polyvinyl chloride (PVC) plasticizers cause significant health problems and are banned for use in medical devices and toys, but current alternatives to PVC cannot deliver low cost, high performance, and non-toxicity. The team believes its soy-based plasticizer has the ability to do just that, offering an inexpensive, effective, non-toxic, renewable plasticizer.
The technology is already developed and patented, and the team has put in 500 hours identifying market opportunities for it. The team is utilizing NCIIA funds to take the product to market: they will interview industry and market professionals, test product formulations, develop business and operational plans, and determine the best path to market.